I've been to all the tile stores in the area - Tile Showcase has really eye-catching displays and at least a couple of experienced, hardworking sales-designers who are very helpful. Whatever you do, do NOT make a cold visit - call ahead and arrange an appointment with a sales rep. You will get dedicated attention. In general do NOT go on Saturday - they don't make appointments because the place is full of lookers. Only go on Saturday if you have a specific need (seems counterintuitive - schedule an appointment if you don't know what you're doing, just drop by only if you know what you're doing!). They always have sales and specials. However, tiling itself can be a luxury renovation. My advice: if you want to pay to play, go to Tile Showcase. These kinds of tiles don't get much cheaper, so price is not an issue. However, if you can do your own tiling design, and if you're OK with the stuff at the big megastores, by all means go with them. You will seriously save 50-75% or more on the cost of tiles. That's how much more you're spending at these places. What you get is *design* - someone will help you choose and decide if it's going to look good. But you pay for it. I think it's like eating out at a nice restaurant - you can save a ton of money by grilling a steak from the supermarket, or you can pay a lot of money for a steak dinner. Your call....
Pros: Great selection, knowledgeable staff
Cons: Tiling is not cheap
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