The childish, festive atmosphere at Navy Pier is to DIE for. Half the fun of the place is simply browsing the shops: they have stores that sell NOTHING but keychains, NOTHING but backpacks, NOTHING but magnets...it's so awesome. My only complaint is that when I was there, the place was PACKED with people...and I was there on a WEEKDAY. I shudder to think what Navy Pier would be like on a weekend. But all in all, this is an awesome experience. Just don't forget to ride the Ferris Wheel. :)
Pros: Amazing atmosphere, Original, fun shops, Awesome ferris wheel
Cons: Crowds, High prices
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