Four years ago I bought my car from Longo. I went looking at five other Toyota dealerships around L.A., and couldn't stand the high-pressure, icky sales tactics. Longo was zero-hassle: I came in with invoice price I wanted to pay, test drove the car, and walked out a couple of hours later. One month later, some fool ran a red light and smashed into me. After the insurance was settled, I went back and Longo sold me another car at below invoice - again, no hassle. If I buy Toyota again, I'm definitely coming back here.
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