Founded in 1999, Optiem is comprised of a unique mix of business strategists, technologists and designers that serve its clients marketing needs. The company s solutions consist of strategy, branding, design, Web site development, e-mail marketing, search marketing, new media planning, custom applications and podcasts. Its partners include Microsoft, Thinkmap, Adcom Communications, ExactTarget and JumpStart. The company s flagship products are Bonfire Content Management System and Opticast E-mail Marketing System. Optiem is located in Cleveland.